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Project
2020
Wilder Bermudez©
Website

School Website Redesign

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Arnold Lodge School is a co-educational institution in Leamington Spa, Warwickshire, educating children aged 4-18. The school prioritises the happiness and confidence of its pupils, believing that these elements are crucial to their learning and achievement. The school is committed to academic excellence and personal development, guided by core values of honesty, hard work, and kindness. The school houses - Veritas, Dedicas, and Amicus - embody these values and foster a sense of community and friendly competition.

Arnold Lodge

Client

Website

DEliverables

2020

Year

Challenges

The primary challenges with the previous website were its outdated design, poor user experience, and lack of engagement. These issues needed to be addressed to better reflect the school's modern and dynamic environment.

Approach

Our approach included a detailed visit to the school, gathering insights from the headmaster, teachers, and students. We developed interactive design elements to showcase the diverse opportunities at Arnold Lodge, using group shots of students with randomising keywords and sketches.

elements

We developed three moodboards and creative concepts, ultimately choosing a modern, user-friendly design with interactive elements and vibrant imagery to represent the school's ethos and values.

Website experience

The new website features enhanced navigation, engaging interactive elements, and a modern aesthetic, significantly improving the user experience.

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Challenges

The primary challenges with the previous website were its outdated design, poor user experience, and lack of engagement. These issues needed to be addressed to better reflect the school's modern and dynamic environment.

Approach

Our approach included a detailed visit to the school, gathering insights from the headmaster, teachers, and students. We developed interactive design elements to showcase the diverse opportunities at Arnold Lodge, using group shots of students with randomising keywords and sketches.

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Initial design process

We developed three moodboards and creative concepts, ultimately choosing a modern, user-friendly design with interactive elements and vibrant imagery to represent the school's ethos and values.

Website experience

The new website features enhanced navigation, engaging interactive elements, and a modern aesthetic, significantly improving the user experience.

Outcomes

Project Handover and Completion:

‍After finalising the design, the project was handed over to different team to produce photo assets, icons, and other visual elements for the site.

Feedback and Reception:

‍The redesigned website received positive feedback for its intuitive navigation, engaging content, and modern aesthetic.
Users appreciated the interactive elements that highlighted the school’s values.

Impact:

‍Although I wasn’t present for the launch, the new site is expected to:

Increase Engagement: Enhanced navigation and interactive features make the site more engaging for prospective students and families.
Attract New Enrollments: Clear presentation of the school's values and offerings is likely to attract more inquiries and enrollments.
Support the School Community: Improved access to information fosters a stronger sense of community among current students, parents, and staff.

Continued Value:

The redesign modernised Arnold Lodge’s online presence and provided a foundation for future updates, ensuring the website remains a valuable resource.

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